044 The Social Media Lurkers! | How to be more consistent

Social media Lurkers are everywhere! In this week's episode on my series of "how to be more consistent", I want to share why being consistent with your message is so important.

Picture this, you have a great idea for a social media post, you spend hours creating it, it looks amazing, you press send...and no one likes or comments on your post!!! It's so frustrating, right? Well, never fear because those social media lurkers are always listening and always watching! It's all about being consistent (Patient!) and not giving up!

In this episode, I want to reassure and inspire you to not give up and keep on being consistent with your message by sharing some of my successes this year and why just being consistent with your message and showing up really is the key to success.

Did you know 90% of your followers are lurkers, another 9% occasionally participate, and the remaining 1% regularly engage. 90:9:1 Social Media Engagement Rule (adapted from Jakob Nielsen [2006])

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